“The digital” begins to become mundane, since the arrival of a new wave of change for society and the economy will make obsolete the current technology
After talking with Félix and learning about his requests for a job change, now I have some ideas about how to be happier
Voice assistants might simplify people’s lives, but will make it much harder for marketing departments to be able to sell their products
What will happen with us the day that Google, instead of advertising, moves to the business of selling us intelligent prediction services? It knows EVERYONE of us…
The future will belong to the companies that have hybrid proposals in terms of channels, and the losers will be the value proposals that fail to convey to the market a clear idea of why they exist.
Research performed in collaboration with Professor Pol Santandreu Gràcia about the future of physical and online supermarkets
The more we can rationalize our (bad) behavior, the more likely we are to lie and the less we can justify our lie, the less likely we are to tell it.
With smart speakers the paradigm shifts again: now it’s about talking to a machine as if it were a person. Are brands ready?
Companies with a smaller market position than any of the GAFA were forced to split. For a capitalist, it would be good if they were divided, to foster innovation.
With the huge development of video, opportunities arise for companies that want to connect with their customers and stakeholders.
Salespeople, well directed in the twenty-first century, should be weapons of mass sales and cannot continue performing based on the same criteria they have been using until now.
It’s cool to talk about being in a smart city, but inundating city offices with trillions of data is not exactly the key to happiness for the people that live there. Let’s rethink in what kind of place do we want to live.